Being deeply aware of its role in communicating and encouraging its members to well implement the “Vietnamese people give priority to using Vietnamese goods” campaign, in the last 5 years, the City Veterans’ Association has strictly followed the Politburo’s Notification No. 264/TB-TW on comprehensive and synchronous implementation of the city’s and the veterans’ association’s directives and annual action plan of the campaign.
The propaganda has been implemented in a variety of forms: through mass media, training sessions, conferences, visual propaganda, leaflets and so on. Notably, every year the veterans’ association holds conferences with the attendance of districts, towns, residential areas, members and people. Over the past five years, the City Veterans’ Association has held 20 media conferences with 392 district-level conferences. The association has collaborated with the National Agency for Science and Technology Information and the Agricultural Extension and Promotion Center of the City in compiling, printing and distributing about 1,000 sets of documents per year to all levels with the following contents: Planning on the development of plants and animals, the procedures for production of plants, animals and agricultural products, quality assurance and safety in each locality and the Law on protection of consumers’ interests. Particularly, the Capital Veterans Newspaper has had lots of articles praising good enterprises, veteran entrepreneurs, craft villages, and business establishments while condemning and criticizing acts of organizations and individuals that produce and sell fake or poor quality goods, at the same time warning readers of and prevent products and food containing harmful substances affecting health. The propaganda has contributed to raising the awareness of officials, members, their families and people, actively carrying out the campaign, increasing the use of Vietnamese goods in the daily life of each family. It is a step forward in raising awareness of the businesses’ responsibility for improving the product quality and diversifying their models to meet the increasing demands of the Capital’s consumers.
Supporting the campaign, in the past five years, Hanoi’s veterans have stepped up their production and business, contributing to the socio-economic development of the localities and the capital. They are dynamic and creative in promoting the tradition and the qualities of Ho soldiers, finding new directions in production and business, striving to get rich in a legitimate way. There are 46 veterans considered and recognized Central-level Outstanding Veteran Entrepreneurs; 177 City-level Outstanding Veteran Entrepreneurs, 233 District-level Outstanding Veteran Entrepreneurs, and 252 Ward-level Outstanding Veteran Entrepreneur; and two members awarded the certificates of merit by the Prime Minister. So far, the City Veterans’ Association has organized more than 100 cooperative complexes, production groups, 27 cooperatives, 403 small and medium enterprises, 155 limited companies, 40 joint stock companies, nearly 2,000 farms, and 5 corporations, and many others owned by veteran members, attracting more than 129,000 employees including veterans, their descendants, former soldiers and workers in localities. These models have contributed hundreds of billions of dongs to local and city budgets. Typical veteran entrepreneurs are Nguyen Minh Hong, owner of Minh Duong Food Company, Hoai Duc district; Le Hoang Vinh, owner of Ba Vi Dairy Products Company, Ba Vi District; Pham Khac Ha, owner of Ha Dong silk enterprise; Dao Ngoc Hung, owner of Hung Luyen Garment Company, Phu Xuyen District; Do Dinh Ngo, Hoai Duc district, and so on. Especially, veteran Trieu Tien Ich, residing in Ha Dong district was honoured as a Meritorious Capital Citizen in 2015.
Furthermore, veterans also actively bring Vietnamese goods to consumers through fairs and conferences introducing quality products of the capital’s veteran entrepreneurs and enterprises, creating more connections between Vietnamese goods and Vietnamese consumers. After 5 years, there are 108 booths introducing the products of typical veterans, attracting many people to visit and shop. High quality goods and products of veteran entrepreneurs prefered and trusted by people include Van Phuc silk, Da Sy cutlery (Ha Dong district); Phu Yen leather shoes, Hung Luyen garment, Van Tu (Phu Xuyen district); Huu Hoa noodles (Thanh Tri district), Truong Sinh curcumin powder (Gia Lam district) to name but a few. Therefore, the brands and quality of various goods and products of enterprises, craft villages and veteran entrepreneurs have been confirmed to consumers. Additionally, many veteran entrepreneurs have brought their products to the fairs in ASEAN and China, which have then been welcomed by consumers in such countries, creating more new consumer markets.
For recognizing contributions of veterans and veteran entrepreneurs, at the closing ceremony of the five-year implementation of the “Vietnamese people give priority to using Vietnamese goods” campaign, the City Veterans’ Association rewarded 9 collectives and 20 individuals with excellent achievements in implementing the campaign. In the coming time, the Veterans’ Association will further promote propaganda and strengthen linkages and joint ventures to create complexes and lines to apply science and technology to production and business for offering good quality products at reasonable prices; and promptly praise officials, members, enterprises and entrepreneurs for the good implementation of the campaign.
The City Veterans’ Association leaders rewarded 9 organizations with excellent achievement in implementing the campaign.
Vietnamese goods have been increasingly preferred by consumers.
Minh Hue